Your Privacy Matters

Privacy Policy

Effective Date: December 14, 2025

This Privacy Policy explains how Rivela Solutions collects, uses, protects, and shares your personal information.

Introduction

Welcome to Rivela Solutions. We respect your privacy and are committed to protecting your personal information. This Privacy Policy describes how we collect, use, disclose, and safeguard your information when you visit our website, use our services, or interact with us.

By using our website or services, you agree to the collection and use of information in accordance with this Privacy Policy. If you do not agree with the terms of this Privacy Policy, please do not access our website or use our services.

We reserve the right to make changes to this Privacy Policy at any time. We will notify you of any changes by updating the "Effective Date" at the top of this Privacy Policy. You are encouraged to periodically review this Privacy Policy to stay informed of updates.

1. Information We Collect

We collect several types of information from and about users of our website and services, including:

1.1 Personal Information You Provide

We collect personal information that you voluntarily provide to us when you:

  • Fill out contact forms or request information
  • Schedule a consultation or book a call
  • Sign up for our services
  • Subscribe to our newsletter or marketing communications
  • Contact us via email, phone, or chat
  • Participate in surveys or promotions

This information may include:

  • Contact Information: Name, email address, phone number, mailing address, ZIP code
  • Business Information: Company name, business type, industry, website URL
  • Account Information: Username, password, preferences
  • Payment Information: Credit card details, billing address (processed securely through third-party payment processors)
  • Communication Data: Messages, feedback, questions, or other information you provide to us

1.2 Information Automatically Collected

When you visit our website, we automatically collect certain information about your device and browsing actions, including:

  • Log Data: IP address, browser type and version, time zone setting, browser plug-in types and versions, operating system, and platform
  • Usage Data: Pages you visit, time and date of visits, time spent on pages, clickstream data, and other diagnostic data
  • Device Information: Device type, unique device identifiers, mobile network information
  • Location Data: General geographic location based on IP address

1.3 Cookies and Tracking Technologies

We use cookies, web beacons, pixels, and similar tracking technologies to collect information about your browsing behavior. Cookies are small data files stored on your device. We use:

  • Essential Cookies: Required for website functionality
  • Analytics Cookies: Help us understand how visitors use our website
  • Marketing Cookies: Used to deliver relevant advertisements and track campaign effectiveness
  • Preference Cookies: Remember your settings and preferences

You can control cookies through your browser settings. Note that disabling cookies may affect website functionality.

1.4 Information from Third Parties

We may receive information about you from third-party sources, including:

  • Analytics providers (such as Google Analytics)
  • Advertising networks and platforms
  • Social media platforms
  • Data enrichment services
  • Payment processors

1.5 Information We Collect as a Service Provider

When we provide marketing services to you as a client, we may collect and process:

  • Access credentials to your advertising accounts, website, and platforms
  • Analytics and performance data from your marketing campaigns
  • Customer and lead data from your business systems
  • Content, images, and materials you provide for marketing purposes

2. How We Use Your Information

We use the information we collect for various purposes, including:

2.1 Service Delivery and Management

  • Provide, operate, and maintain our services
  • Process your service requests and transactions
  • Manage your account and relationship with us
  • Communicate with you about your services
  • Provide customer support and respond to inquiries
  • Send service-related notifications and updates

2.2 Marketing and Communications

  • Send marketing and promotional communications (with your consent)
  • Deliver targeted advertising and content
  • Conduct market research and gather feedback
  • Send newsletters and educational content
  • Notify you about new services, features, or special offers

You can opt out of marketing communications at any time by clicking the unsubscribe link in our emails or contacting us directly.

2.3 Website and Service Improvement

  • Analyze usage patterns and trends
  • Improve and optimize our website and services
  • Develop new features and functionality
  • Conduct research and analytics
  • Test and troubleshoot issues

2.4 Security and Legal Compliance

  • Protect against fraud, unauthorized access, and security threats
  • Enforce our Terms and Conditions and other agreements
  • Comply with legal obligations and government requests
  • Resolve disputes and troubleshoot problems
  • Protect the rights, property, and safety of our company, users, and others

2.5 Business Operations

  • Process payments and manage billing
  • Maintain business records and documentation
  • Perform accounting, auditing, and administrative tasks
  • Evaluate and improve our business operations

3. How We Share Your Information

We do not sell your personal information to third parties. However, we may share your information in the following circumstances:

3.1 Service Providers and Business Partners

We may share your information with third-party service providers who perform services on our behalf, including:

  • Payment Processors: To process payments and manage billing (e.g., Stripe, PayPal)
  • Cloud Hosting: To store and manage data (e.g., AWS, Google Cloud)
  • Email Services: To send communications and newsletters
  • Analytics Providers: To analyze website usage and performance (e.g., Google Analytics)
  • Advertising Platforms: To deliver targeted ads (e.g., Google Ads, Facebook)
  • CRM and Automation Tools: To manage customer relationships and workflows
  • Customer Support Tools: To provide support and assistance

These service providers are contractually obligated to protect your information and may only use it to provide services to us.

3.2 Legal Requirements and Protection

We may disclose your information if required to do so by law or if we believe such action is necessary to:

  • Comply with legal obligations, court orders, or government requests
  • Enforce our Terms and Conditions or other agreements
  • Protect the rights, property, or safety of our company, users, or the public
  • Prevent or investigate fraud, security issues, or illegal activity
  • Respond to claims or legal proceedings

3.3 Business Transfers

In the event of a merger, acquisition, reorganization, bankruptcy, or sale of assets, your information may be transferred to the successor entity. We will notify you of any such change and any choices you may have regarding your information.

3.4 With Your Consent

We may share your information with third parties when you have given us explicit consent to do so.

3.5 Aggregated or De-Identified Data

We may share aggregated or de-identified information that cannot reasonably be used to identify you. This may include industry benchmarks, trends, and analytics.

4. Data Security

We implement appropriate technical and organizational security measures to protect your personal information from unauthorized access, disclosure, alteration, or destruction.

4.1 Security Measures

Our security measures include:

  • Encryption of data in transit using SSL/TLS protocols
  • Secure storage of sensitive information
  • Access controls and authentication procedures
  • Regular security assessments and updates
  • Employee training on data protection and privacy
  • Firewalls and intrusion detection systems
  • Secure backup procedures

4.2 Payment Security

All payment transactions are processed through secure, PCI-DSS compliant third-party payment processors. We do not store complete credit card information on our servers.

4.3 Your Responsibility

You are responsible for:

  • Maintaining the confidentiality of your account credentials
  • Using a strong, unique password
  • Notifying us immediately of any unauthorized access
  • Logging out of your account after use

Important: While we strive to protect your information, no security measures are 100% secure. We cannot guarantee absolute security of your data transmitted to or stored on our systems. You transmit information at your own risk.

5. Data Retention

We retain your personal information for as long as necessary to fulfill the purposes outlined in this Privacy Policy, unless a longer retention period is required or permitted by law.

5.1 Retention Periods

  • Active Clients: We retain your information for the duration of our business relationship and for a reasonable period afterward to maintain records and comply with legal obligations
  • Prospective Clients: We retain your contact information and communications for a reasonable period to respond to inquiries and follow up on potential services
  • Marketing Data: We retain marketing data until you opt out or request deletion, or after a period of inactivity
  • Financial Records: We retain billing and payment information as required by accounting and tax regulations (typically 7 years)
  • Legal Obligations: We retain certain data as required by law, regulation, or legal proceedings

5.2 Data Deletion

When we no longer need your information, we will securely delete or anonymize it. You may request deletion of your data as described in Section 6 (Your Privacy Rights).

6. Your Privacy Rights

Depending on your location and applicable laws, you may have certain rights regarding your personal information:

6.1 Access and Portability

You have the right to:

  • Request access to the personal information we hold about you
  • Receive a copy of your personal information in a structured, commonly used format
  • Request details about how we collect, use, and share your information

6.2 Correction and Update

You have the right to:

  • Request correction of inaccurate or incomplete personal information
  • Update your account information and preferences

6.3 Deletion

You have the right to request deletion of your personal information, subject to certain exceptions such as:

  • Completing transactions or providing requested services
  • Complying with legal obligations
  • Exercising free speech or ensuring the right of another to exercise free speech
  • Engaging in research in the public interest
  • Detecting and resolving security or fraud-related issues

6.4 Opt-Out of Marketing

You have the right to opt out of receiving marketing communications from us at any time by:

  • Clicking the "unsubscribe" link in our marketing emails
  • Texting "STOP" to opt out of SMS messages
  • Contacting us directly with your opt-out request
  • Updating your communication preferences in your account settings

Note: You will still receive transactional and service-related communications even if you opt out of marketing.

6.5 Restrict or Object to Processing

In certain circumstances, you may have the right to:

  • Restrict how we process your personal information
  • Object to processing of your personal information for certain purposes

6.6 Withdraw Consent

Where we rely on your consent to process your personal information, you have the right to withdraw that consent at any time. This will not affect the lawfulness of processing based on consent before withdrawal.

6.7 How to Exercise Your Rights

To exercise any of these rights, please contact us at:

Email: [email protected]

Subject Line: "Privacy Rights Request"

Please include your full name, email address, and a detailed description of your request. We will respond to your request within 30 days (or as required by applicable law).

We may need to verify your identity before processing your request to protect your privacy and security.

6.8 Right to Lodge a Complaint

If you believe we have not adequately addressed your privacy concerns, you have the right to lodge a complaint with the appropriate data protection authority in your jurisdiction.

7. Cookies and Tracking Technologies

7.1 What Are Cookies?

Cookies are small text files that are placed on your device when you visit a website. They allow websites to recognize your device and remember your preferences.

7.2 Types of Cookies We Use

Essential Cookies (Required)

Enable core website functionality, security features, and access to secure areas. These cannot be disabled.

Performance/Analytics Cookies

Help us understand how visitors interact with our website by collecting anonymous data (e.g., Google Analytics). You can opt out of these cookies.

Functionality Cookies

Remember your preferences and settings to enhance your experience (e.g., language preferences, region).

Advertising/Marketing Cookies

Track your browsing activity to deliver relevant ads and measure advertising effectiveness (e.g., Google Ads, Facebook Pixel).

7.3 Third-Party Cookies

We use third-party services that may place cookies on your device, including:

  • Google Analytics: Website analytics and performance tracking
  • Google Ads: Advertising and remarketing
  • Facebook Pixel: Social media advertising and tracking
  • LinkedIn Insight Tag: B2B advertising and analytics

These third parties have their own privacy policies. We recommend reviewing their policies to understand how they use your information.

7.4 Managing Cookies

You can control and manage cookies in several ways:

  • Browser Settings: Most browsers allow you to refuse or delete cookies through their settings
  • Opt-Out Tools: Use industry opt-out tools like the Network Advertising Initiative (NAI) or Digital Advertising Alliance (DAA)
  • Google Analytics Opt-Out: Install the Google Analytics Opt-Out Browser Add-on
  • Do Not Track: Enable "Do Not Track" signals in your browser (note: not all websites honor these signals)

Note: Disabling cookies may affect the functionality and your experience on our website.

8. State-Specific Privacy Rights

8.1 California Residents (CCPA/CPRA)

If you are a California resident, you have specific rights under the California Consumer Privacy Act (CCPA) and California Privacy Rights Act (CPRA):

  • Right to Know: You can request information about the personal information we collect, use, disclose, and sell (if applicable) about you
  • Right to Delete: You can request deletion of your personal information, subject to certain exceptions
  • Right to Opt-Out: You can opt out of the "sale" or "sharing" of your personal information (we do not sell personal information in the traditional sense)
  • Right to Correct: You can request correction of inaccurate personal information
  • Right to Limit Use of Sensitive Personal Information: You can limit our use of sensitive personal information
  • Right to Non-Discrimination: You have the right not to receive discriminatory treatment for exercising your privacy rights

California Privacy Disclosures

Categories of Personal Information Collected: Identifiers, commercial information, internet activity, geolocation data, professional information

Purposes of Collection: Service delivery, marketing, analytics, security, legal compliance

Categories of Third Parties We Share With: Service providers, analytics providers, advertising partners

Sale of Personal Information: We do not sell personal information for monetary consideration. However, certain data sharing for online advertising may be considered a "sale" under CCPA. You can opt out using the methods described in this policy.

8.2 Virginia Residents (VCDPA)

If you are a Virginia resident, you have rights under the Virginia Consumer Data Protection Act (VCDPA):

  • Right to access your personal data
  • Right to correct inaccuracies in your personal data
  • Right to delete your personal data
  • Right to obtain a copy of your personal data
  • Right to opt out of targeted advertising, sale of personal data, and profiling

8.3 Colorado Residents (CPA)

Colorado residents have similar rights under the Colorado Privacy Act (CPA), including the right to opt out of targeted advertising and the sale of personal data.

8.4 Connecticut Residents (CTDPA)

Connecticut residents have rights under the Connecticut Data Privacy Act (CTDPA) that mirror those available to Virginia residents.

8.5 Utah Residents (UCPA)

Utah residents have rights under the Utah Consumer Privacy Act (UCPA), including the right to access, delete, and opt out of the sale of personal data.

8.6 Nevada Residents

Nevada residents have the right to opt out of the sale of certain covered information. We do not sell covered information as defined by Nevada law.

8.7 Exercising State-Specific Rights

To exercise any state-specific privacy rights, please contact us at [email protected] with "State Privacy Rights Request" in the subject line and specify your state of residence.

9. International Data Transfers

Our services are operated from the United States. If you are located outside the United States, please be aware that information we collect will be transferred to, stored, and processed in the United States and potentially other countries.

9.1 European Economic Area (EEA) and UK

If you are located in the EEA or UK, we comply with applicable data protection laws, including the General Data Protection Regulation (GDPR) and UK GDPR. Your personal data may be transferred outside the EEA/UK to countries that may not have equivalent data protection laws.

When we transfer your data internationally, we implement appropriate safeguards, such as:

  • Standard Contractual Clauses approved by the European Commission
  • Ensuring recipients are part of Privacy Shield frameworks (where applicable)
  • Obtaining your explicit consent for the transfer

9.2 Legal Basis for Processing (GDPR)

Under GDPR, we process your personal data based on one or more of the following legal bases:

  • Consent: You have given clear consent for us to process your personal data for specific purposes
  • Contract: Processing is necessary to fulfill our contract with you or take steps at your request before entering into a contract
  • Legal Obligation: Processing is necessary to comply with legal obligations
  • Legitimate Interests: Processing is necessary for our legitimate interests (such as improving our services, marketing, fraud prevention) and does not override your fundamental rights

9.3 Your GDPR Rights

Under GDPR, you have additional rights including:

  • Right to object to processing based on legitimate interests
  • Right to data portability
  • Right to lodge a complaint with your supervisory authority
  • Right to withdraw consent at any time

10. Children's Privacy

Our services are not intended for children under the age of 18, and we do not knowingly collect personal information from children under 18.

If you are a parent or guardian and believe your child has provided us with personal information without your consent, please contact us immediately at [email protected]. We will take steps to remove such information from our systems.

Our services are designed for business-to-business (B2B) use and are marketed to adults representing business entities.

11. Third-Party Links and Services

Our website may contain links to third-party websites, applications, or services that are not operated or controlled by us. This Privacy Policy does not apply to third-party websites or services.

We are not responsible for the privacy practices of third parties. We encourage you to review the privacy policies of any third-party websites or services you visit or use.

When we integrate third-party services (such as payment processors, analytics tools, or social media platforms), those services may collect information about you according to their own privacy policies.

Common Third-Party Services We Use:

12. Email and SMS Communications

12.1 Email Communications

By providing your email address, you consent to receive emails from us regarding:

  • Transactional emails (service updates, billing, account notifications)
  • Marketing emails (newsletters, promotions, educational content) - if you opt in

You can unsubscribe from marketing emails at any time by clicking the "unsubscribe" link at the bottom of any marketing email. You cannot opt out of essential transactional emails related to your account or services.

12.2 SMS/Text Message Communications

By providing your phone number and opting in, you expressly consent to receive automated and non-automated text messages from Rivela Solutions. This includes:

  • Service-related notifications
  • Appointment reminders
  • Marketing and promotional messages (if you opt in)

SMS Terms:

  • Message frequency varies based on your interaction and services
  • Message and data rates may apply (charged by your carrier)
  • Text STOP to opt out at any time
  • Text HELP for assistance
  • Consent is not a condition of purchase
  • Supported carriers include major U.S. carriers

12.3 Phone Calls

By providing your phone number, you consent to receive phone calls from us regarding your services, account, and related matters. This may include calls to wireless numbers, which may result in charges to you from your carrier.

We do not use auto-dialers or pre-recorded messages for marketing purposes without your prior express written consent.

13. Changes to This Privacy Policy

We may update this Privacy Policy from time to time to reflect changes in our practices, technology, legal requirements, or other factors.

13.1 Notification of Changes

When we make changes to this Privacy Policy:

  • We will update the "Effective Date" at the top of this policy
  • For material changes, we will provide notice via email or a prominent notice on our website
  • We may also notify you through our service platform or other means

13.2 Your Continued Use

Your continued use of our website or services after changes to this Privacy Policy constitutes your acceptance of the updated policy. If you do not agree with the changes, you should discontinue use of our services and contact us to close your account.

13.3 Review Regularly

We encourage you to review this Privacy Policy periodically to stay informed about how we protect your information. You can always find the current version on our website.

14. Contact Information

If you have any questions, concerns, or requests regarding this Privacy Policy or our privacy practices, please contact us:

Rivela Solutions

Privacy Email: [email protected]

General Inquiries: [email protected]

Website: www.rivelasolutions.com

We will respond to privacy-related inquiries within a reasonable timeframe, typically within 30 days (or as required by applicable law).

For Specific Requests:

  • Data Access/Deletion Requests: Email [email protected] with "Data Request" in subject
  • Marketing Opt-Out: Click unsubscribe in emails or text STOP for SMS
  • State Privacy Rights: Email [email protected] with "State Privacy Rights" in subject
  • Security Concerns: Email [email protected] immediately

Your Privacy Matters to Us

At Rivela Solutions, we are committed to transparency and protecting your privacy. We only collect information necessary to provide you with excellent service, and we never sell your personal information to third parties.

By using our services, you acknowledge that you have read and understood this Privacy Policy. If you have any questions or concerns about how we handle your information, we encourage you to reach out to us.

Last Updated: December 14, 2025

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